Tuesday, April 19, 2011

When are this year's TV upfronts?

Today, a simple question...but first, what are “upfronts?”

If you follow TV at all, you've probably heard the term/already know what they are, but “upfronts” are the meetings/shows put on by each network for advertisers/press/anyone like me who is interested from a far, where they officially announce their show line up for the next season.  Upfronts are important since ad sales = $$$ for the network so networks often try to put on a big show at upfronts to convince advertisers how cool their current and new shows are…and hopefully, all those advertisers will agree to buy lots of time.  You’ve probably heard of upfronts bringing out the stars of their shows to do funny skits/videos or perform for the crowd (I think a trip to the Fox upfront pretty much guarantees a concert by the Glee kids and probably some other song/dance action from their reality hits).

When will we know what we'll be watching next year?

At any rate, average people like me want to know when upfronts are because we’re waiting to hear if a show we liked that’s on the bubble is gonna be renewed/what new pilots are gonna get picked up/what shows we are gonna try to get a job on next year.

Check out the following link for a fairly up to date calendar of the upfront events (less than a month away for most of the big networks).

Also, check out the following link for info on the ever changing status of current shows…many have already been cancelled while some have recently been picked up.

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